Global Ad Spend Outlook 2024/25 - WARC

Global Ad Spend Outlook 2024/25 Q4 2024 update. The global advertising market is on track for a major leap, with ad spend expected to rise by 10.7% this year, topping $1trn for the first time. …

7%
OFF

Global Ad Spend Outlook 2024/25 - WARC

2 weeks from now

Global Ad Spend Outlook 2024/25 Q4 2024 update. The global advertising market is on track for a major leap, with ad spend expected to rise by 10.7% this year, topping $1trn for the first time. …

warc.com

5%
OFF

Global Ad Spend Outlook 2024/25 - Page.warc.com

2 weeks from now

Aug 23, 2024 · Global Ad Spend Outlook 2024/25 Unlock the full forecast. The global advertising market is on track for a major leap, with ad spend expected to rise by 10.5% this year, topping …

warc.com

90%
OFF

Global Ad Spend To Surpass $1trn For First Time This Year ~ WARC …

2 weeks from now

Nov 28, 2024 · Key themes outlined in WARC’s Global Ad Spend Outlook 2024/25 Q4 update are: GOOGLE’S 90% SHARE OF SEARCH MARKET IS A MONOPOLY, DOJ RULES. One in …

campaignbrief.com

$1.07
OFF

Global Advertising Spend Outlook 2024/25 According To WARC

2 weeks from now

Sep 4, 2024 · According to WARC’s latest forecasts, global ad spending is expected to reach an impressive $1.07 trillion this year. This represents the best performance in six years, …

adtonos.com

2%
OFF

WARC: Global Ad Spend To Top $1 Trillion In 2024 - Marketing Dive

2 weeks from now

Aug 26, 2024 · But WARC’s outlook for the next two years is just as rosy, with spending anticipated to increase 7.2% in 2025 and 7% in 2026, culminating in a global ad market worth …

marketingdive.com

7%
OFF

WARC Releases Global Ad Spend Outlook 2024 / 25 — November …

2 weeks from now

Dec 3, 2024 · WARC has released its Global Ad Spend Outlook 2024 / 25 — the November 2024 update. The new study has found that global advertising spend is on course to grow 10.7% …

mediaupdate.co.za

5%
OFF

WARC: Global Ad Spend To Top $1 Trillion For First Time In 2024/25

2 weeks from now

A new study from WARC, experts in marketing effectiveness, has found that global advertising spend is on course to grow 10.5% this year to a total of $1.07trn – the best performance in six …

newdigitalage.co

6%
OFF

Global Advertising To Top $1 Trillion In 2024, As Big Five ... - WARC

2 weeks from now

Aug 24, 2023 · Africa is enduring a difficult year, with spend set to be down 11.6%. Growth should return in 2024, however, buoyed by a 6.1% rise in South Africa next year. Read the full report …

warc.com

5%
OFF

WARC - Global Ad Spend To Top $1trn - AdNews

2 weeks from now

Aug 23, 2024 · Key findings WARC Global Ad Spend Outlook 2024/25: MEDIA TRENDS: Global ad spend is forecast to rise 10.5% this year to a total of $1.07trn, and then 7.2% in 2025 and …

adnews.com.au

7%
OFF

WARC: Global Ad Spend To Top $1 Trillion For First Time In 2024.

2 weeks from now

Dec 2, 2024 · A new study from WARC finds that global ad spend is poised to grow 10.7% this year to $1.08 trillion. WARC says that’s the strongest growth rate in six years and the largest …

insideaudiomarketing.com

7%
OFF

$1 Trillion: Global Ad Spend Projected To Grow 10.7% This Year ...

2 weeks from now

Nov 28, 2024 · A new WARC forecast update to its global advertising spend outlook for 2024/25 shows that global advertising spending is set to grow by 10.7% this year, reaching $1.08 trillion. This marks the strongest growth rate in six years and the largest absolute increase on record, excluding the post-Covid rebound of 2021.

brandinginasia.com

2%
OFF

Global Ad Spend More Than Doubled Over Past Decade - Marketing …

2 weeks from now

Aug 22, 2024 · According to new predictions from WARC’s global advertising spend outlook for 2024/25, spend for 2025 is set to rise by 7.2%, followed by a further 7% boost in 2026. Global …

marketingweek.com

$1.07
OFF

WARC Forecasts 10.5 Percent Rise In Global Ad Spend This

2 weeks from now

Aug 22, 2024 · Total global ad spend is on course to hit $1.07 trillion this year, according to new data from marketing data business WARC, representing 10.5 percent year-on-year growth. …

videoweek.com

$1
OFF

WARC: Amazon, Google And Meta Dominate Global Ad Spend In …

2 weeks from now

Aug 22, 2024 · Global ad spend is set to top £762 billion (US$1 trillion) for the first time this year, with WARC upgrading its previous 2024 growth forecast up by 2.3 percentage points to …

marketing-beat.co.uk

4%
OFF

WARC Global Ad Spend Outlook Suggests That Advertising May …

2 weeks from now

The WARC Global ad spend outlook for 2023/24 has been released and it looks like there may be some good news ahead for the industry. Advertising spend is on course to grow 4.4% this year …

newdigitalage.co

$1
OFF

Global Ad Spending On Track To Surpass $1 Trillion Mark, Predicts …

2 weeks from now

Sep 7, 2023 · The world of advertising is gearing up for a monumental milestone, as projections from the WARC Global Ad Spend Outlook 2023/24 suggest that global advertising spending is …

amandaganz.com

FAQs about Global Ad Spend Outlook 2024/25 - WARC Coupon?

What is the global ad spend outlook for 2026?

Looking forward, this upward trend is set to continue. By 2026, global ad spend is projected to hit $1.24 trillion - an 80% increase from pre-pandemic levels in 2019. Key themes outlined in WARC’s Global Ad Spend Outlook 2024/25 update are: ...

What is WARC's global ad spend outlook 2024/25?

Key themes outlined in WARC’s Global Ad Spend Outlook 2024/25 update are: Holidays are coming: Retailers are due to spend $46bn this holiday season, though online platforms such as Amazon ($16.9bn in holiday-season ad revenue) are set to be the biggest winners. ...

Will global advertising spend increase in 2024?

Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors. Global advertising spend is set to grow 4.4% this year and 8.2% in 2024, a boost that will see the market top $1trn for the first time ever, according to a new study from WARC. ...

Will ad spend increase in 2026?

This represents a 0.2pp upgrade from our August forecast, while the incremental rise of $104bn this year would be the second-largest on record. Looking forward, this upward trend is set to continue. By 2026, global ad spend is projected to hit $1.24 trillion - an 80% increase from pre-pandemic levels in 2019. ...

Will ad spend increase in Europe in 2024?

Advertising spend in Europe is set to rise just 0.6% this year, before the rate of growth increases to 3.6% in 2024 as economic headwinds ease. The UK – the largest single ad market in the region with a 4.6% share – is set to see a dip of 1% this year when measured in US dollars. ...

Which tech companies will dominate ad revenue in 2024?

Five major tech firms – Alibaba, Alphabet (owner of Google and YouTube), Amazon, ByteDance (owner of TikTok and Douyin) and Meta (Facebook and Instagram) – will together take over half of global advertising spend this year. With growth ahead of the market, these five companies are expected to see ad revenue rise 9.1% this year and 10.7% in 2024. ...