100% Pure NZ hits 16 with new look | NZBusiness Magazine

May 15, 2015 · The latest evolution of Tourism New Zealand’s 100% Pure New Zealand campaign has further defined the country’s unique offer to travellers with a focus on the range …

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100% Pure NZ Hits 16 With New Look | NZBusiness Magazine

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May 15, 2015 · The latest evolution of Tourism New Zealand’s 100% Pure New Zealand campaign has further defined the country’s unique offer to travellers with a focus on the range …

nzbusiness.co.nz

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100% Pure New Zealand Hits Sixteen With New Look And An Even …

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Nov 3, 2024 · Discover the dynamic world of travel and hospitality in the Asia-Pacific region. Since 2012, TravelDailyNews Asia-Pacific offers in-depth coverage of regional trends, market …

traveldailynews.asia

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Sitemap | NZBusiness Magazine

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New Zealand’s first ‘Female-Founder’ Accelerator Programme; Black Pearl Mail opens Australia office; Fit for Purpose Finance; Leading drug testing agencies open NZ laboratory; 100% Pure …

nzbusiness.co.nz

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Tourism New Zealand's 100% Pure Campaign Shifts Direction

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The 19-year-old 100% Pure campaign had already been through a number of shifts in emphasis, including making New Zealand 100% Middle Earth. The videos will be used in markets in …

nzherald.co.nz

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Revamp For 100% Pure NZ - Tourism News - NZ Herald

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The long-running 100% Pure New Zealand brand campaign is in for a revamp, emphasising Maori culture. The marketing slogan has been used to promote New Zealand around he world since …

nzherald.co.nz

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'100% Pure NZ' No More | Interest.co.nz

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Have your say: '100% Pure New Zealand' replaced with '100% Pure You'; What does this mean for NZ and the economy?

interest.co.nz

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Tourism New Zealand To Change Tack With 100% Pure Campaign

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Tourism New Zealand is changing tack with its 100% Pure campaign, by emphasising people as well as the place. Although the 19-year-old campaign had always been multi-dimensional, …

nzherald.co.nz

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News For Airlines, Airports And The Aviation Industry | CAPA

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May 19, 2015 · 100% Pure New Zealand hits sixteen with new look and story. CAPA News Briefs. CAPA publishes more than 1,000 global News Briefs every week, covering all aspects of the …

centreforaviation.com

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NZBusiness - Pure 360

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Typical readers of NZBusiness are business owners, partners, directors, and general managers of companies with annual turnovers up to $20 million. Our digital magazine also reaches …

pure360.co.nz

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100% Pure New Zealand: Where One Journey Leads To Another

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Jul 4, 2017 · YouTube / 100% Pure New Zealand. All Lifestyle; Viva - Food, fashion & beauty; Society Insider; Royals; Sex & relationships

nzherald.co.nz

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Kiwis Urged To Make Home Vids For Latest 100% Pure Campaign

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The campaign is costing $3.05 million and while amature camera work is being sought, the agency has made its own videos for the latest version of the 20-year-old 100% Pure New …

nzherald.co.nz

FAQs about 100% Pure NZ hits 16 with new look | NZBusiness Magazine Coupon?

What is 100 percent pure New Zealand?

One of the world’s longest-running destination tourism campaigns, Tourism New Zealand’s “100% Pure New Zealand” brand turns 25 today. The campaign has been... ...

Why is Tourism NZ's 100% pure campaign so controversial?

Tourism NZ’s 100% Pure campaign turns 25. Video / 100% Pure NZ One of the world’s longest-running destination tourism campaigns, Tourism New Zealand’s “100% Pure New Zealand” brand turns 25 today. The campaign has been attacked because of New Zealand’s less than pure environment, which an outspoken critic says is still the case. ...

What is 100% pure tourism?

To illustrate, 100% Pure has not only been applied to nature-based tourism, but also to wine tourism, cultural tourism, movie tourism, and even to the 2011 Rugby World Cup.” Tourism NZ chief executive René de Monchy said that since 1999, the campaign has been a consistent presence in key visitor markets. Advertisement Advertise with NZME. ...

Why is the 100% pure campaign misunderstood?

“The intention behind the 100% Pure campaign and its core message have frequently been misunderstood, misinterpreted, and even deliberately misconstrued,” she said. “100% Pure was never intended to convey an environmental message or to suggest that New Zealand was a ‘clean and green’ country. ...

Does 100% pure have a connection to the environment?

We hear a bit of rhetoric in the New Zealand media about the claim of the connection to the environment but at the heart of 100% Pure is people and the environment, which is what our visitors really buy into,'' he said. Advertisement Advertise with NZME. ...