Tourism New Zealand's 100% Pure campaign shifts direction
Tourism New Zealand has changed tack in its 100% Pure campaign with a series of adverts shifting emphasis away from landscapes. The new campaign, emphasising people and …
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Tourism New Zealand's 100% Pure Campaign Shifts Direction
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Tourism New Zealand has changed tack in its 100% Pure campaign with a series of adverts shifting emphasis away from landscapes. The new campaign, emphasising people and …
nzherald.co.nz
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Tourism New Zealand’s 100% Pure New Zealand Campaign …
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Jul 30, 2024 · “100% Pure New Zealand has stood the test of the time, and as a nation we should be proud of that. In 1999 Tourism New Zealand’s vision was to create a campaign that …
tourismnewzealand.com
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100% Pure New Zealand Turns 25 - What’s Next?
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The campaign had enjoyed a long shelf life by modifying and adapting its message and was still a powerful way of pushing New Zealand’s brand internationally to get a share of the $2.5 trillion ...
msn.com
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Tourism New Zealand Encourages People To ‘leave ... - Campaign …
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Jul 11, 2024 · Tourism New Zealand have officially launched the refreshed 100% Pure New Zealand ‘IF YOU SEEK’ global campaign, via Aotearoa, Takitoru. The evolution highlights New Zealand’s year-round experiences. IF YOU SEEK was first launched in 2022, in order to increase visitors to New Zealand following the COVID-19 pandemic.
campaignbrief.co.nz
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Celebrating 25 Years Of 100% Pure New Zealand: A Tourism …
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René de Monchy, the Chief Executive of Tourism New Zealand, stated that ‘100% Pure New Zealand’ has withstood the test of time, and the country should be proud. In 1999, Tourism …
travelandtourworld.com
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Tourism New Zealand Encourages People To ‘leave ... - Campaign …
1 week from now
Jul 11, 2024 · Tourism New Zealand have officially launched the refreshed 100% Pure New Zealand ‘IF YOU SEEK’ global campaign, via Aotearoa, Takitoru. The evolution highlights New …
campaignbrief.com
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‘Unmistakably From This Place’: As The Fantasy Ends, Tourism New ...
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May 15, 2015 · 16 years ago, the 100% Pure slogan was born (after being conceived by an Australian agency). And, despite a few naysayers pointing to the fact that it's not entirely true, …
stoppress.co.nz
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Tourism New Zealand Launches New Iteration Of 100% Pure …
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May 30, 2020 · The “Pure Promise” campaign has reportedly been launched by Tourism New Zealand at a time when the world is trying to recover from the crisis created by COVID-19. …
travelandynews.com
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Origins And Success Of 100% Pure New Zealand Destination Brand …
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Sep 6, 2016 · Origins of 100% Pure New Zealand tourism campaign. According to Bell (2008), since its colonial development, NZ has been promoted as a scenic wonderland, blessed with …
placebrandobserver.com
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Revamp For 100% Pure NZ - Tourism News - NZ Herald
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The long-running 100% Pure New Zealand brand campaign is in for a revamp, emphasising Maori culture. The marketing slogan has been used to promote New Zealand around he world since …
nzherald.co.nz
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New Zealanders Greet The World In New 100% Pure Welcome …
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Jun 17, 2019 · “The 100% Pure Welcome – 100% Pure New Zealand campaign has New Zealanders at its heart, which aligns with Tiaki- Care for New Zealand and our work to ensure …
luxurytravelmag.com.au
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How Tourism NZ’s Campaign Made An Unexpected Impact
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Feb 17, 2020 · The control group was shown a non-promotional ad while the exposed group was served an ad from its 100% Pure New Zealand campaign. Step two — follow up with visitors: …
stoppress.co.nz
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NZHIC 2019: Tourism New Zealand Unveils “100% Pure New …
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Jun 27, 2019 · According to England-Hall, 12% of Kiwis surveyed were unaware that tourism is New Zealand's biggest export sector, with 1 in 7 Kiwis working in the industry. "Our number …
hotelmagazine.co.nz
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Oz Tourism Boss Backs 100% Pure Promo - NZ Herald
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Tourism New Zealand's 100% Pure campaign has won strong support from its counterpart across the Tasman. Tourism Australia managing director Andrew McEvoy said the 14-year-old …
nzherald.co.nz
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100% Pure Welcome, A New Campaign From Tourism New Zealand
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Jun 18, 2019 · It will roll out across all of Tourism New Zealand’s key markets. Join more than 30,000 advertising industry experts Get all the latest advertising and media news direct to your …
bandt.com.au
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Tourism New Zealand Calls For Home Videos To Sell The ... - NZ Herald
1 week from now
The campaign is costing $3.05 million and while amature camera work is being sought, the agency has made its own videos for the latest version of the 20-year-old 100% Pure New …
nzherald.co.nz
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