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Shein: Inside The Chinese Factories Fuelling The Company's Success

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Shein's success lies in volume - the inventory online runs into the hundreds of thousands - and deep discounts: £10 dresses, £6 sweaters, prices that hover below £8 on average.

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FAQs about Fashion TOPS - SHEIN ASIA Coupon?

Is Shein a pillar of the fashion industry?

"Shein is a pillar of the fashion industry," said Guo Qing E, a Shein supplier. "I started when Shein started. I witnessed its rise. To be honest, Shein is an awesome company in China. I think it will become stronger, because it pays on time. This is where it is most trustworthy. ...

Are Shein products made in China?

While Shein's headquarters are now in Singapore, there is no denying the majority of its products are made in China. And Shein's success has drawn the attention of Washington, which is increasingly wary of Chinese firms. ...

Is Shein a good company?

"Shein has its pros and cons," one factory owner told us. "The good thing is the order is eventually big, but profit is low and it's fixed." Shein, given its size and influence, is a hard bargainer. So factory owners have to cut costs elsewhere, often resulting in lower staff wages. ...

Is Shein a good IPO company?

"This is about their reputation," says Sheng Lu, a professor in Fashion and Apparel Studies at the University of Delaware. "If Shein can successfully achieve an IPO then it means they are recognised as a decent company. But if they are to keep the confidence of investors, they have to take some responsibility." ...

What makes Shein so successful?

Furthermore, Shein works with auditors to ensure compliance." Shein's success lies in volume - the inventory online runs into the hundreds of thousands - and deep discounts: £10 dresses, £6 sweaters, prices that hover below £8 on average. Revenue has soared, outstripping the likes of H&M, Zara and Primark. ...

How much is Shein worth?

But they add to a growing list of questions about Shein, once a little-known Chinese-founded company that has become a global behemoth in just over five years. The BBC’s Laura Bicker investigates the so-called Shein village in Guangzhou. Still privately-owned, it was valued at about £54bn ($66bn) in a fundraising round in 2023. ...