Amount off versus percentage off—when does it matter?
This research explores the impact of discount framing on consumer perceptions of value and purchase intentions. An amount off discount frame results in higher perceptions of value and purchase intentions for … See more
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Amount Off Versus Percentage Off—when Does It Matter?
1 week from now
An amount off discount frame results in higher perceptions of value and purchase intentions for higher-priced products (priced over $100). Three studies consistently support this prediction. …
repec.org
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Amount Off Versus Percentage Off—when Does It Matter? - INFONA
1 week from now
An amount off discount frame results in higher perceptions of value and purchase intentions for higher-priced products (priced over $100). Three studies consistently support this prediction. …
infona.pl
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The Psychology Of Discounts: 8 Researched-Backed Strategies For …
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May 31, 2021 · A percentage discount is more appealing to consumers for items under $100. So 10% off a $50 sweater sounds better to buyers than giving them $5 off, even if they’re the …
namogoo.com
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Percent Off Vs. Dollar Discounts: The Psychology Of Promotions
1 week from now
Apr 11, 2019 · Adoption rates reflect this analysis, with the dollar-based discount being used in approximately 8% of transactions, and the percent-based discount being used in just 3% of …
agilenceinc.com
Install CouponFollow Extension on Chrome
Install the CouponFollow extension to search for discount codes when shopping the fastest!
Install CouponFollow Chrome Extension
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