5 Predictions for the 2024 Holiday Shopping Season

Aug 25, 2024 · After creating a list of five 2024 holiday predictions, we had three generative artificial intelligence tools do the same, using the following prompt: “Based on historical data …

5%
OFF

Holiday Shopping Boon! Americans Expected To Spend More In …

1 week from now

Oct 15, 2024 · Holiday spe nding is expected to grow this year, up between 2.5% and 3.5% over last year, according to the National Retail Federation.. Consumers are expected to spend …

usatoday.com

8%
OFF

2024 Holiday Shopping Trends Recap For Marketers | Quad

1 week from now

3 days ago · For instance, a preliminary Mastercard SpendingPulse tally shows that retailers (including restaurants) saw a 3.8% year-over-year (YoY) increase in sales across in-store and …

quad.com

57%
OFF

Economic Impact Of American Businesses During The Holidays

1 week from now

Dec 19, 2024 · Shopping Trends, Holiday Traditions. Brick-and-mortar stores are finding new ways to adapt to the holiday market in a digital-first world. The NRF expects 57% of shoppers …

uschamber.com

$994
OFF

Holiday Sales Topped Expectations. That Could Mean A

1 week from now

8 hours ago · Consumers spent $994.1 billion in the last two months of 2024, according to the National Retail Federation, surpassing the trade group's $979.5 to $989 billion forecast.

investopedia.com

FAQs about 5 Predictions for the 2024 Holiday Shopping Season Coupon?

Why is the 2024 holiday season so difficult?

The 2024 holiday season will be particularly challenging due to a shortened shopping period, with only 27 days between Thanksgiving and Christmas. The last time the holiday season was this short was in 2019 when marketers compensated by starting their campaigns early and extending store hours during peak shopping days. ...

What is the 2024 retail holiday planning guide?

Unwrap The 2024 Retail Holiday Planning Guide to learn our top tips for winning shoppers’ hearts and wallets during peak shopping moments all year long. This holiday season, we predict that 2 out of 5 holiday purchases will be made by a loyal repeat buyer. ...

How will the 2024 holiday season affect marketers?

As we approach the 2024 holiday season, marketers are facing an unprecedented confluence of major events that will shape consumer behavior and spending patterns. The Summer Olympics in Paris, a contentious presidential election, and a shortened holiday shopping season will all intersect, creating challenges and opportunities. ...

How will 2024 holiday sales compare to 2023?

We expect 2024 holiday sales to follow a similar pattern as 2023. We forecast 2024 holiday retail sales at $1.353 trillion, growing 4.8% YoY. Ecommerce sales will grow 9.5% to $266.89 billion, as consumers prefer online shopping for quick purchases and price comparisons. Non-ecommerce sales will grow 3.7% to $1.1 trillion. ...

Is early shopping a consumer trend in 2024?

The report also notes that early purchasing continues to be a consumer trend in 2024, estimating that 49% of shoppers had planned to finish their holiday shopping on Cyber Monday, Black Friday, or even earlier. Black Friday and Cyber Monday continue to dominate the holiday season, drawing millions of consumers in stores and online. ...

Does holiday shopping affect consumer confidence in 2024?

Based on historical precedents from the 2016 and 2020 election years, the Boston Consulting Group (BCG) in its “Deck the Halls Differently for 2024 Holiday Retail Success” report, found virtually no impact on holiday spending. While it negatively impacts consumer confidence for the losing party, consumer holiday shopping continued to hold up. ...